Midbrain Mutiny: The Picoeconomics and Neuroeconomics of Disordered Gambling: Economic Theory and Cognitive Science (Bradford Books): The Picoeconomics ... - Economic Theory and Cognitive Science Don Ross

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Published: February 29th 2008

Kindle Edition

312 pages


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Midbrain Mutiny: The Picoeconomics and Neuroeconomics of Disordered Gambling: Economic Theory and Cognitive Science (Bradford Books): The Picoeconomics ... - Economic Theory and Cognitive Science  by  Don Ross

Midbrain Mutiny: The Picoeconomics and Neuroeconomics of Disordered Gambling: Economic Theory and Cognitive Science (Bradford Books): The Picoeconomics ... - Economic Theory and Cognitive Science by Don Ross
February 29th 2008 | Kindle Edition | PDF, EPUB, FB2, DjVu, talking book, mp3, RTF | 312 pages | ISBN: | 6.46 Mb

The explanatory power of economic theory is tested by the phenomenon of irrationalconsumption, examples of which include such addictive behaviors as disordered and pathologicalgambling. Midbrain Mutiny examines different economic models of disorderedMoreThe explanatory power of economic theory is tested by the phenomenon of irrationalconsumption, examples of which include such addictive behaviors as disordered and pathologicalgambling.

Midbrain Mutiny examines different economic models of disorderedgambling, using the frameworks of neuroeconomics (which analyzes decision making in the brain) andpicoeconomics (which analyzes patterns of consumption behavior), and drawing on empirical evidenceabout behavior and the brain. The book describes addiction in neuroeconomic terms as chronicdisruption of the balance between the midbrain dopamine system and the prefrontal and frontalserotonergic system, and reviews recent evidence from trials testing the effectiveness ofantiaddiction drugs.

The authors argue that the best way to understand disordered and addictivegambling is with a hybrid picoeconomic-neuroeconomic model.



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